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Burke & Hare

Monster third-party activity

As part of our ongoing work with Monster.co.uk, we have run several third-party contra deals. We recently teamed up with Ealing Studios to celebrate the launch of the hilarious new film Burke & Hare. The film is a comedic take on the true story of the 1828 Edinburgh body snatchers William Burke and William Hare. The film sees the lengths to which one will go to in order to get on the career ladder, and in our activity we invite Monster users to enter the competition to win a pair of Unlimited Cineworld passes and six Burke & Hare posters signed by the cast. We also harness Monster’s database of job seekers to advertise the competition through the M word, gaining increased exposure for the film, while maintaining Monster users’ interest in communications.

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