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	<title>Firecracker</title>
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		<title>It&#8217;s the Final Countdown&#8230;</title>
		<link>http://www.firecrackeruk.com/blog/its-the-final-countdown/</link>
		<comments>http://www.firecrackeruk.com/blog/its-the-final-countdown/#comments</comments>
		<pubDate>Wed, 25 Aug 2010 11:23:00 +0000</pubDate>
		<dc:creator>Firecracker</dc:creator>
				<category><![CDATA[Blog post]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Monster]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.firecrackeruk.com/blog/?p=514</guid>
		<description><![CDATA[
The temperature&#8217;s rising, the barometer&#8217;s getting low, there’s a storm in the office and it’s the excitement of the Break into… final. Our team are split about who should win and it’s a tough call because the finalists are all lovely, hugely talented individuals.
It’s down to the public vote now and voting they are, while [...]]]></description>
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		<title>10 things I hate about Microsoft</title>
		<link>http://www.firecrackeruk.com/blog/10-things-i-hate-about-microsoft/</link>
		<comments>http://www.firecrackeruk.com/blog/10-things-i-hate-about-microsoft/#comments</comments>
		<pubDate>Fri, 13 Aug 2010 08:52:03 +0000</pubDate>
		<dc:creator>Elizabeth Clifford-Marsh</dc:creator>
				<category><![CDATA[Blog post]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www.firecrackeruk.com/blog/?p=499</guid>
		<description><![CDATA[
I want to make it clear straight off the bat – I am not an Apple fan girl. Personally I don’t give a monkey’s what OS my computer uses, and I use MS office simply because it’s there. Although I do prefer Firefox to IE – but that’s mostly a legacy of IE 6 being [...]]]></description>
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		<title>An Indian Summer? – No, its all Greek to me</title>
		<link>http://www.firecrackeruk.com/blog/an-indian-summer-%e2%80%93-no-its-all-greek-to-me/</link>
		<comments>http://www.firecrackeruk.com/blog/an-indian-summer-%e2%80%93-no-its-all-greek-to-me/#comments</comments>
		<pubDate>Tue, 20 Jul 2010 15:59:45 +0000</pubDate>
		<dc:creator>Sarah_am</dc:creator>
				<category><![CDATA[Blog post]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Mythos Beer]]></category>
		<category><![CDATA[Olympia Airlines]]></category>
		<category><![CDATA[Outdoors]]></category>

		<guid isPermaLink="false">http://www.firecrackeruk.com/blog/?p=492</guid>
		<description><![CDATA[
If I had a rupee for every time someone said ‘ohhhh its an Indian Summer this year’ then I would still be a very poor person indeed.  But I would be very many rupees better off. Is it patronising to correct a person’s wrong use of phrase? In fairness as a metaphor mixer and [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Firecracker Brings Back Lunch</title>
		<link>http://www.firecrackeruk.com/blog/lunch/</link>
		<comments>http://www.firecrackeruk.com/blog/lunch/#comments</comments>
		<pubDate>Thu, 17 Jun 2010 12:09:32 +0000</pubDate>
		<dc:creator>Firecracker</dc:creator>
				<category><![CDATA[Blog post]]></category>
		<category><![CDATA[Fun stuff]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Monster]]></category>

		<guid isPermaLink="false">http://www.firecrackeruk.com/blog/?p=442</guid>
		<description><![CDATA[We have just gone live with a campaign for Monster which encourages the nation to ‘Bring Back Britain’s Lunch Hour’. It&#8217;s an interesting one and something which is particularly close to Hugh’s heart – he who is a big advocate of the Slow Food movement.
So we’ve all got to thinking about what we’re going to [...]]]></description>
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		<title>It’s all about the Elephants</title>
		<link>http://www.firecrackeruk.com/blog/it%e2%80%99s-all-about-the-elephants/</link>
		<comments>http://www.firecrackeruk.com/blog/it%e2%80%99s-all-about-the-elephants/#comments</comments>
		<pubDate>Fri, 14 May 2010 14:39:28 +0000</pubDate>
		<dc:creator>Sarah_am</dc:creator>
				<category><![CDATA[Blog post]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Charity]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Salesforce]]></category>

		<guid isPermaLink="false">http://www.firecrackeruk.com/blog/?p=429</guid>
		<description><![CDATA[
If you live in London you might have noticed everyone has gone ele-crazy. Thanks to the Elephant Parade which is the ‘largest financial support organisation for elephants’ in the world, there are 258 lifesize Elephant sculptures displayed around the Capital.  For me it all started a few weeks ago when I spotted one on [...]]]></description>
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		<title>A Simple Debate &#8211; Flash vs HTML</title>
		<link>http://www.firecrackeruk.com/blog/web-design/</link>
		<comments>http://www.firecrackeruk.com/blog/web-design/#comments</comments>
		<pubDate>Fri, 30 Apr 2010 11:58:24 +0000</pubDate>
		<dc:creator>Sarah_am</dc:creator>
				<category><![CDATA[Blog post]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www.firecrackeruk.com/blog/?p=419</guid>
		<description><![CDATA[
There are a number of points to consider when designing a site, this is a summary of the key considerations:
User engagement

What are your site objectives?


 How are you going to drive traffic to the site?


What do you want people to do when they get there?


Do you want users to return – if so, how will [...]]]></description>
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		<title>Airlines Declare Facebook a No-Fly Zone</title>
		<link>http://www.firecrackeruk.com/blog/airlines-facebook/</link>
		<comments>http://www.firecrackeruk.com/blog/airlines-facebook/#comments</comments>
		<pubDate>Thu, 22 Apr 2010 13:25:08 +0000</pubDate>
		<dc:creator>Elizabeth Clifford-Marsh</dc:creator>
				<category><![CDATA[Blog post]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Aer Lingus]]></category>
		<category><![CDATA[BA]]></category>
		<category><![CDATA[Crisis]]></category>
		<category><![CDATA[easyJet]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Ryanair]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Swiss Air]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.firecrackeruk.com/blog/?p=399</guid>
		<description><![CDATA[
If you’re stranded overseas, as hundreds of thousands were in the last week following the spread of the Icelandic ash cloud, the places you turn to for help are your airline, family, friends and the government. Without regular access to the internet, many relied on telephoning call centres at exorbitant rates, or sites easily navigated [...]]]></description>
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		<title>Dog on a skateboard</title>
		<link>http://www.firecrackeruk.com/blog/dog-on-a-skateboard/</link>
		<comments>http://www.firecrackeruk.com/blog/dog-on-a-skateboard/#comments</comments>
		<pubDate>Thu, 22 Apr 2010 08:00:17 +0000</pubDate>
		<dc:creator>Firecracker</dc:creator>
				<category><![CDATA[Our Favourite YouTube Videos]]></category>

		<guid isPermaLink="false">http://www.firecrackeruk.com/blog/?p=134</guid>
		<description><![CDATA[No list of YouTube vids is complete without this fella

]]></description>
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		<slash:comments>2</slash:comments>
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		<title>The secrets in the Old Masters</title>
		<link>http://www.firecrackeruk.com/blog/the-secrets-in-the-old-masters/</link>
		<comments>http://www.firecrackeruk.com/blog/the-secrets-in-the-old-masters/#comments</comments>
		<pubDate>Tue, 20 Apr 2010 08:00:36 +0000</pubDate>
		<dc:creator>Firecracker</dc:creator>
				<category><![CDATA[Our Favourite YouTube Videos]]></category>

		<guid isPermaLink="false">http://www.firecrackeruk.com/blog/?p=383</guid>
		<description><![CDATA[Samsung&#8217;s latest brilliant post for its HD TVs.

]]></description>
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		<slash:comments>0</slash:comments>
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		<title>A Simple Guide to Social Media Channels</title>
		<link>http://www.firecrackeruk.com/blog/social-channels/</link>
		<comments>http://www.firecrackeruk.com/blog/social-channels/#comments</comments>
		<pubDate>Mon, 19 Apr 2010 11:50:35 +0000</pubDate>
		<dc:creator>Sarah_am</dc:creator>
				<category><![CDATA[Blog post]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Foursquare]]></category>
		<category><![CDATA[Gowalla]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.firecrackeruk.com/blog/?p=388</guid>
		<description><![CDATA[
Blogs
These tend to be independent sites run by individuals who post a regular commentary or news on their favoured sectors. Bloggers can be incredibly influential and build a substantial following of people interested in what they have to say. Blogs can also be included in a company or brand websites &#8211; from a technical perspective [...]]]></description>
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