Firecracker. Digitally driven • Marketing led

December 2011

Making online simple for developing communities

December 14th, 2011 by Sarah Aird-Mash

Ubuntu Jumpstart

Firecracker have been busy beavering away on a project on behalf of Ubuntu aimed at getting millions of people in third world communities online. Codename 'Jumpstart' we have developed a communications programme which simply instructs users on how to conduct all manner of online activities, from sending an email to searching the world-wide web. It is being rolled out in up to 16 languages including Mandarin and Cantonese.

The instructions will be pre-installed on computers across the developing world to enable users to get the most out… read more →

Firecracker creates a Monster hit for Christmas

December 8th, 2011 by Sarah Aird-Mash

Monster and Aurasma

Monster UK, who recently won the NORAS 2011 award for best recruitment website, is once again leading the way with their Augmented Reality Christmas card designed and developed by digital agency Firecracker.

Working closely with Aurasma, Firecracker have developed a printed Christmas Card, where the Aurasma app's interface recognises the image and augments it with exclusive video content – an industry first.

Once a smartphone equipped with the app is pointed at the Christmas image which is being sent to 4k clients and 1.2m… read more →

Intern Needed!

December 6th, 2011 by Sarah Aird-Mash

We are looking for an intern to join the Firecracker team for a 3- 4 month position based in our offices in Marylebone, London.

PURPOSE

To support the LocalOkel.com account team on the marketing of new website www.localokel.com.

KEY RESPONSIBILITIES

KEY ACCOUNT: www.Localokel.com

DAILY RESPONSIBILITIES

-       FACEBOOK – daily/weekly management of the Facebook page. Upload comments to the wall. Manage facebook recruitment campaigns using existing prizes already sourced and going forward proactively developing new ideas/prize funds.

-       TWITTER – daily management of the twitter campaign. Find new venues/events/attractions to follow. Reply to all relevant tweets with message pushing… read more →